[eng] The purpose of this assignment is to analyze how the real estate market
currently behaves. Through an analysis of what the current trends are. For this I
have looked back, to see how this sector has work through the past years.
I have compared the traditional real estate agencies with the new methods
agencies are going through nowadays. I have analyzed which are the main
characters in the market related to this sector. Studying the actual situation of
the sector, regarding the evolution of housing prices in Spain, the accessibility
that the public has to housing, as well as the profitability of new and used
houses.
In this assignment there is given special importance to the new technologies
that surrounds us nowadays, which are no longer part of the future but part of
the present. To be renewed or die. I talk about virtual reality and augmented
reality, how these technologies are able to bring the target audience in a more
accessible way. Among other business strategies that I do analyze in this work.
I present my idea about a new business model compared to the traditional real
state agencies ways of operating. I talked about fixed commissions instead of
commissions based on the selling Price. Using examples of companies that
already has use this type of commissions.